Youth Initiative


Reality Check LI is the youth component of the Coalition. This initiative is part of a statewide program that focuses on educating and empowering youth to address the tobacco industry and their deceptive practices. Youth are the creative and primary force behind all projects.

Currently Reality Check focuses on exposing tobacco marketing and imagery in stores, movies and on the internet. They also work to promote outdoor tobacco use policies.

Reality Check provides opportunities for teens to gain leadership skills, media training, public speaking experiences and team work building. The RC Coordinator will work onsite with your group to lead projects. All activities, materials and travel expenses are paid through the grant.

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